Sep 25, 2018
Jobs/Economy, Immigration and Health Care Are Top Three Issues of Concern for Older Hispanic Voters According to New AARP-Univision Polling
The surveys are part of a multifaceted voter engagement partnership between Univision and AARP

MIAMIUnivision Communications Inc. (UCI), the leading media company serving Hispanic America, today announced a partnership with AARP, the nation's largest nonprofit, nonpartisan organization dedicated to empowering Americans 50 and older. The multifaceted voter engagement partnership will focus on inspiring Hispanic/Latino voters age 50 and over to “Sé la diferencia. Vota” (Be the Difference. Vote”) in the 2018 midterm elections. The first series of polls resulting from this new partnership, conducted in Arizona, California, and Florida between August 29 and September 9, 2018, reveal that older Hispanics’ top three issues of concern for the upcoming midterm elections are jobs and the economy, immigration, and health care, broken down by state as follows:

  • Arizona: Jobs/Economy, 14 percent; Immigration, 17 percent; Health Care, 13 percent.
  • California: Jobs/Economy, 18 percent; Immigration, 14 percent; Health Care: 8 percent.
  • Florida: Jobs/Economy, 24 percent; Immigration, 13 percent; Health Care, 10 percent.

The AARP-Univision polls also found that in all three states, across party lines, 50-plus Hispanic voters want politicians in Washington to work together to strengthen and update Social Security, as well as strengthen and protect Medicare. They also worry about how divided America and Americans have become, that prices are rising faster than their income, and access to affordable health care.

When it comes to economic issues, older Hispanic voters express concern about their personal financial situation, with the strong majority slowly getting ahead, staying where they are, or struggling to keep up. About half are not prepared financially to live comfortably throughout their retirement years. Additionally, more than half of Hispanic 50-plus voters have cared for older loved ones, like parents or spouses, and express difficulty in keeping up with their own expenses as well as covering the cost of caregiving – the majority say they will not have enough income to also save for retirement.

“This is the first deep dive into such an important sector of the Latino voting population,” stated Lourdes Torres, Senior Vice President, Political Coverage & Special Projects, Univision News. “At such a divisive moment in our nation’s history, Latino voters over 50-plus are very enthusiastic about having their voices heard regarding the issues that matter most to them. Strong opinions about President Trump and immigration top the list, according to these statewide polls.”

“Older Hispanic voters turn out to vote in force and candidates cannot afford to ignore issues that matter to a significant portion of the electorate in these key states,” said Belen Mendoza, AARP Vice President of Campaigns. “We are excited to partner with Univision to encourage 50-plus Hispanic voters to use their voice in the upcoming election by showing up to the polls and holding their politicians accountable.”

Detailed highlights:

  • Significant majorities in Arizona (96 percent), California (95 percent) and Florida (97 percent) think it is “very or somewhat important” to strengthen Social Security so current and future generations get the benefits they earn.
  • Significant majorities in Arizona (96 percent), California (95 percent) and Florida (96 percent) think it is “very or somewhat important” to strengthen and protect Medicare so current and future generations get affordable, quality health care.
  • Significant majorities in Arizona (93 percent), California (94 percent) and Florida (93 percent) think it is “very or somewhat important” to support family caregivers who help make it possible for older loved ones to live independently at home.
  • Significant majorities in Arizona (91 percent), California (95 percent) and Florida (96 percent) think it is “very or somewhat important” to take action to lower prescription drug prices.
  • Significant majorities in Arizona (82 percent), California (84 percent) and Florida (89 percent) “strongly or somewhat agree” that Congress should pass legislation that would allow the government to negotiate drug prices.

The partnership between Univision and AARP will also include original television spots and interviews, a live phone bank in each state, Facebook Live events in connection with AARP’s @AliadosAdelante featuring state AARP experts and local Univision anchors, and other Univision events. The partnership will also feature original research in each state about 50-plus Hispanic/Latino voters and joint meetings with candidates in targeted races to brief them on the research findings.

The AARP-Univision polls were conducted in English and Spanish by Bendixen and Amandi International between August 29 and September 9. Each poll in Arizona, California and Florida surveyed 500 likely Hispanic voters 50 years and older and has a margin of error of +/- 4.4 percentage points.

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About Univision News
Univision’s award-winning News division is committed to informing the country’s fastest growing segment across all media platforms, including TV, Radio, and Interactive. Hispanics count on the latest and most relevant content that impacts the community through: “Noticiero Univision,” the Network’s evening, late evening and weekend national newscast; Sunday public affairs program “Al Punto” (To The Point); newsmagazine shows “Aquí y Ahora” (Here and Now) and “Primer Impacto” (First Impact); as well as morning news segments on “Despierta América” (Wake Up America). In the last year, Univision has strengthened its news team and expanded its news operations by adding Investigative and Documentary Units.

About Univision Communications Inc.
Univision Communications Inc. (UCI) is the leading media company serving Hispanic America. The Company, a leading content creator in the U.S., includes Univision Network, one of the leading networks in the U.S. regardless of language and the most-watched Spanish-language broadcast television network in the country available in approximately 93% of U.S. Hispanic television households; UniMás, a leading Spanish-language broadcast television network available in approximately 87% of U.S. Hispanic television households; Univision Cable Networks, including Galavisión, the most-watched U.S. Spanish-language entertainment cable network, as well as UDN (Univision Deportes Network), the most-watched U.S. Spanish-language sports cable network, Univision tlnovelas, a 24-hour Spanish-language cable network dedicated to telenovelas, Fusion, a 24-hour English-language news and lifestyle TV and digital network, ForoTV, a 24-hour Spanish-language cable network dedicated to international news, and an additional suite of cable offerings - De Película, De Película Clásico, Bandamax, Ritmoson and Telehit; Univision Television Group, which owns 59 television stations in major U.S. Hispanic markets and Puerto Rico; digital properties consisting of online and mobile websites and apps, including Univision.com, the most visited Spanish-language website among U.S. Hispanics, Univision Now, a direct to consumer video service, Uforia, a music application featuring multimedia music content, The Root, the leading online news, opinion, and culture destination for African-Americans and a stake in The Onion, the nation’s leading comedy and news satire brand; and Univision Radio, the leading Spanish-language radio group in the U.S. which owns and operates 67 radio stations including stations in 16 of the top 25 U.S. Hispanic markets and Puerto Rico. UCI’s assets also include a minority stake in El Rey Network, a 24-hour English-language general entertainment cable network. Headquartered in New York City, UCI has television network operations in Miami and television and radio stations and sales offices in major cities throughout the United States. For more information, please visit corporate.univision.com.

About AARP
AARP is the nation's largest nonprofit, nonpartisan organization dedicated to empowering people 50 and older to choose how they live as they age. With a nationwide presence and nearly 38 million members, AARP strengthens communities and advocates for what matters most to families: health security, financial stability and personal fulfillment. AARP also produces the nation's largest circulation publications: AARP The Magazine and AARP Bulletin. To learn more, visit www.aarp.org or follow @AARP and @AARPadvocates on social media.

For Further Information: Paola Torres, AARP, 202-434-2555, ptorres@aarp.org; Jose Zamora, Univision, (305) 925-8835, josezamora@univision.net